Each year, AAF - Montgomery honors advertising excellence and cultivates the highest creative standards in the River Region through its annual ADDY® Awards program.  Usually held in Februrary, this local competition is a great opportunity to showcase the area's creative talents.

All Gold winners are automatically advanced to the next level of competition, and those winners proceed to the national finals.

The World's Largest Advertising Competition

With over 60,000 entries annually, the ADDY® Awards are the world's largest and arguably toughest advertising competition. The ADDY® Awards represent the true spirit of creative excellence by recognizing all forms of advertising from media of all types, creative by all sizes and entrants of all levels from anywhere in the world. The American Advertising Federation, a not-for-profit industry association conducts the ADDY® Awards through its 200 member advertising clubs and 15 districts. It is the only creative awards program administered by the advertising industry for the industry.